September 2016

construction

How to Close More Construction Deals

Even though there are many signs of recovery within the construction industry, owners and managers must still place substantial importance on finding new customers and additional business. Here are some suggestions you can use to increase your chances of attracting additional construction leads and closing more deals. Understand your position in the industry: Many companies are …

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construction marketing

The Importance of Targeting Your Construction Marketing

Effective marketing of your construction company’s services is the cornerstone of business growth. In some cases, successful marketing might be the difference between staying in business or closing up shop. To succeed in the construction industry, your marketing must be aimed at the right audience. Here are some ways you can use construction marketing techniques …

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home security trends

The Latest in Home Security Trends

Home security continues to be a significant topic among residential construction professionals and their clients. The following information on home security trends in 2016 will help you understand the current status of home security systems so that you can better advise your clients on the products and manufacturers that can best meet their requirements. Information …

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lead generation in the construction business

Tips for Getting More Construction Leads Offline

Although online marketing is growing in importance, offline marketing is still a highly effective approach to lead generation in the construction business. That said, some offline methods draw in construction leads better than others. Word of Mouth While many construction firms cite word of mouth as their richest source of leads, few do anything to …

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onboarding tips for construction firms

Decreasing Turnover: Onboarding Tips for Construction Firms

Employee turnover can be especially troublesome in construction and the skilled trades. With profit margins running thin, the loss of resources represented by an employee who quits abruptly can be significant. Losing talented, skilled employees can also put a construction firm in a difficult situation, both financially and in terms of the time it takes …

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Tips for Generating more Construction Leads

If you’re used to bringing in your construction leads through traditional offline methods, it’s easy to overlook opportunities online. These days, online options for lead generation in the construction business are plentiful, and you don’t have to be a marketing expert to take advantage of them. Create a Blog Research has found construction firms that …

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