June 2017

Marketing Your Construction Business Online: Avoid These Mistakes!

Online marketing is a complex subject, so it’s easy to make a misstep here and there. By getting familiar with online marketing best practices for construction firms, you can avoid major mistakes that waste your time and drive away business. Confusing site design – No matter where your visitors enter your site, they should be …

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How To Convert Leads Into Customers: Email Do’s And Dont’s

It’s always encouraging when a prospective construction client contacts you, but between that first email and a signed contract, there’s a lot you need to do. By honing your ability to convert leads to customers, you’ll get more ROI out of your marketing and close deals faster. Don’t: Let emails sit for more than 24 …

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3 Unconventional Ways To Generate New Construction Leads

If you’ve been in the construction business for long, you already know a little something about generating leads. As the industry and the online economy grow, though, some less conventional ways to generate construction leads are coming into their own. Social Lead Capture Page Traditional lead capture pages try to sell the visitor on signing …

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